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When to start audience development for the arts

Posted On May 16, 2012 By Shoshana

I am still looking for new guest bloggers.  In the meantime, I wanted to consider the “when to start audience development.”  This is a big issue for me.  To continue my transparency previously originated, my phone is not ringing as much as I hoped it would.  I see an industry that can benefit from audience… 

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ADS Founder — Shoshana Fanizza

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Colleen Tucker

“As an individual fine artist, the Audience Development workshop helped me take a hard look at how to reach people and how to keep them engaged. Performing artists have a built in "paying audience" which may be obvious but for me I have to generate my patrons one at a time. Finding a way to interest people in my art is a full time job; I found helpful tools that I had not considered during the workshop.” —Colleen Tucker, Pastel artist

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