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Favorite on Twitter – the good and the bad for audience building

Posted On November 14, 2014 By Shoshana

During being a fly on twitter for an industry conference, I noticed that the way we are using Twitter has changed significantly, and I attribute it mainly to the Favorite feature.  I did a little research, and there are many reasons why we use this feature: To “like” a comment and show our agreement or… 

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ADS Founder — Shoshana Fanizza

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“We had an enormously productive session with Shoshana Fanizza of Audience Development Specialists, discussing both long and short term strategies for marketing, outreach and audience development. In addition to recommending several new strategies, which we plan to incorporate into our marketing and outreach efforts, she showed us ways to refine and enhance what’s already working so that it will reach even further. Shoshana is knowledgeable, prepared and a total professional. We won’t hesitate to call on her again.” —David Srebnik and Cynthia May Listener Directed Productions, Inc – producer of Virtuoso Voices

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