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Audience development for composers with Jeffrey Nytch

Posted On February 20, 2014 By Shoshana

Composer, Jeffrey Nytch stopped by the ADS Podcast to discuss how he… 

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#Auddev chat, June 28, 2013 at Noon ET – Twtr Symphony

Posted On July 1, 2013 By Shoshana

Storify by Shoshana Fanizza Fri, Jun 28 2013 15:20:40 #Auddev chat, June 28, 2013 at Noon ET – Twtr Symphony A chat with Chip Michael, Artistic Director of the Twtr Symphony – an online symphony comprised of musicians from all over the world that connected on Twitter. This is one good example of how you… 

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The changing face of classical music for arts audience development

Posted On January 11, 2013 By Shoshana

Inspired by the article, The changing face of opera, posted in the Oxford University Press’ blog by Meghann Wilhoite, I give you my first mini-podcast for 2013. [soundcloud url=”http://api.soundcloud.com/tracks/74535641″ params=”” width=” 100%” height=”166″ iframe=”true” /] Have a great weekend! Cheers to happy and loyal audiences, Shoshana Shoshana Fanizza Audience Development Specialists https://www.buildmyaudience.com “Never treat your… 

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Good team arts management and audience development can turn it around

Posted On August 27, 2012 By Shoshana

I remember going through one round of union negotiations that was as nail biting as the ones I am seeing in the news about the Atlanta Symphony.  We didn’t know if we would be able to have a full season.  Cuts were on the table.  And, this was during the season, not before it, so… 

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Audience development and parking…

Posted On November 2, 2011 By Shoshana

There has been talk around the twittersphere about the importance of parking for audience development.  One of the biggest reasons why patrons do not come back is not quality or programming, but parking!  Costs are also a factor.  How can this be? The discussion started via an article that is being sent around: How Symphonies… 

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Bigger arts organizations and audience development

Posted On October 3, 2011 By Shoshana

I have seen two more news stories about symphony orchestras going bankrupt.  What in the world is happening?  We could say this is a case of audiences no longer relating to these bigger organizations and how they function and present their art.  Times are changing and the ways that audiences want to participate and become… 

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Audience Development, Peter Gabriel and Orchestras

Posted On June 14, 2011 By Shoshana

Last night I went to see one of my favorite artists, Peter Gabriel.  He is right up there with the Beatles, Sting/The Police, and all my favorite classical music composers.  For this concert tour, Peter Gabriel was being backed by his own orchestra, the New Blood orchestra.  He chose particular songs to have arranged (brilliantly,… 

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Audience Development and Classical Music concerts for newbies

Posted On May 10, 2011 By Shoshana

I had a major thought today after reading another article about a symphony performing a free classical music concert mainly for audience development purposes.  The repertoire selected was the same old type of list: Barber of Seville, some poppy selections from South Pacific, some light operetta favorites.  Throw in pieces from Fantasia and it’s a… 

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Audience development and the passion behind the arts

Posted On June 10, 2010 By Shoshana

This morning, I blog to you about something personal, as me, Shoshana, not as ADS.  While scanning articles this morning, I fell upon a delightfully charming concept in the The Atlantic: How to Listen to Classical Music, and Enjoy It This is the second post in a series by Benjamin F. Carlson. I can tell… 

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Audience Development and the symphony orchestra-do you really want GenX?

Posted On July 8, 2009 By Shoshana

This morning my thoughts are on the symphony orchestra, the musicians and the audience.  I recently went to a CMF concert where the musicians were mainly GenX’ers (27-43), but the audience was still mainly Baby Boomer and Silent generation (44+).  Why is it that orchestra’s seem to have no problems with refilling the performer seats,… 

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“Working with Shoshana was the next right step for our 76 year old community chorus. She directed the organization to be patron centered and to view all patron interactions from their perspective. We experienced a 71% increase in audiences last season. That’s because we have a new viewpoint: from the outside in, instead of the inside out. It’s a continuous process, but we have experienced exciting results! Thanks Shoshana!” —Carol Olson, Executive Director of VOCI (Voices of Canton, Inc.)

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