It’s time for the Monday Moment. Last night, I received a call and let it go to my voicemail since I wasn’t sure who it was from. The person left a voicemail, and it turned out the call was from a board member at a non-profit that we made a donation to. I was…
After practically no sleep, I was still excited about the last day. This was the day I was scheduled to present! 8:45 Engaging Audiences through Collaboration and Innovation I had a great team to work with. Our moderator was Kory Kelly, Director of Marketing & Communications at Actors Theatre of Louisville. Also presenting with me…
Sometimes it is good to take time off, step away from the day to day in order to get a fresh perspective. After a few days away, I have a few thoughts to share about obtaining new audiences. These are thoughts in no particular order with hopes to open much more conversation. If we would…
These are strange times. For every arts cut story I find in news sources across the country, there is at least a story to match of an arts group raising money to help a community. Today there was an arts cuts article for Wisconsin, and meanwhile in Joplin, MO, there was an article of an…
Crowdfunding has become a viable resource for raising the funds that you need as an artist and arts organization for your particular projects. It is also a great audience development tool. With crowdfunding, you are asking for support from your audience, and it is a great way to find out who in your audience is…
After several conversations with David Weuste of Rosebrook Classical and seeing the work that we both have accomplished, we realized that a partnership would be a fantastic addition for both of us. Rosebrook Classical offers services that support artists and arts organizations in setting up anything and everything involved in social and digital media. David…
Today I came across this article: Fund for the Arts ponders new ways, director in post-Allan Cowen era It was a very open and honest article about mistakes that have been made and the consequences that resulted from these mistakes. If arts organizations want to not only survive, but thrive, we need to point out…
Part of audience development is building relationships to the point that your patrons will support your art and/or organization. You want to have people in your individual community that will donate and sponsor your art. In the past few years, I have seen some very good examples of fundraising ideas that not only builds relationships,…
Today I am happy to present our first guest blogger, David Zoltan. After seeing a few articles about treating your donors well, I thought it was time to chime in with a blog entry to highlight what not to do when relating with your donors. Please enjoy the following blog, our first in many guest…
I have been missing in action the past week in order to work on a project near and dear to my heart. I have been seeing a need for an audience development for the arts conference, a place to actually learn a few of the ins and outs while being able to exchange ideas with…
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