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Audience Development can save the arts, but do you know what it is?

Posted On June 22, 2009 By Shoshana

Last night I went to bed thinking about audience development, and I woke up thinking about it.  I seem to be eating, sleeping and focusing my life around audience development (as my fiance pointed out).  However, I feel that not many people know what audience development really is.  And since people do not know what… 

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The 4 C’s in action proving audience development works!

Posted On June 17, 2009 By Shoshana

Yesterday I wrote an article about our local production of The Secret Garden.  The Parlando School for the Arts was savvy enough to use all 4 C’s in order to sell out the majority of their shows (on their way to a complete sell out).  Click here for all the details. If you don’t know… 

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Audience Development Specialist’s new YouTube commercial!

Posted On May 29, 2009 By Shoshana

[youtube=http://www.youtube.com/watch?v=oHDTxpxjSvM&hl=en&fs=1&color1=0x5d1719&color2=0xcd311b] Have a great weekend everyone! Until next time, may your audiences be happy and loyal ones, and if they are not, feel free to contact me! ~Shoshana~ Shoshana Fanizza is the founder of Audience Development Specialists. Her mission is to introduce artists and arts organizations to their existing and potential audiences and to help… 

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It is good audience development to build honest relationships

Posted On April 28, 2009 By Shoshana

If I had a dime for all the economic crunch time articles about the arts, maybe I’d be able to make a sizable donation to several artists and arts organizations.  I’ve been wondering why raising funds is so challenging.  I’ve been behind the scenes and in front of the scenes in regard to donations.  One… 

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Online donations (Facebook’s Causes) still need audience development!

Posted On April 22, 2009 By Shoshana

I’ve been wondering what would be a good topic to blog about today, and my mind has been churning about online donations.  I saw an article this morning that prompted me to go with it: To Nonprofits Seeking Cash, Facebook App Isn’t So Green Though Popular, ‘Causes’ Ineffective for Fundraising By Kim Hart and Megan… 

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Audience Development Tip of the day – choose enthusiasm over fear

Posted On April 2, 2009 By Shoshana

I have been considering the economy once again and have been seeing many changes in our arts sector.  So what will make an artist and nonprofit arts organization thrive in these circumstances?  I believe that the artists and organizations that choose enthusiasm over fear are the ones that will come out of this time untouched… 

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ADS Founder — Shoshana Fanizza

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“Shoshana is one of those rare people who have a “can do” attitude and frequently surprise one that they can pull it off. She is determined and resourceful and she does it all with a smile.” —Jack Walker, Walker Enterprises LLLP, CMF Board of Directors

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