A quick post today to get perspective. I deleted several eBlast newsletters today. Some were from arts organizations I know. Some were from people I know. If it isn’t relevant enough to me, or I simply do not have time, I will delete. What is really needed is content that speaks to the person you…
I just received the typical marketing email from an arts center. It had all the upcoming events on one email, and it will take time to sift through it to find what I would like out of this extensive list. It has already been proven, a consumer psychology fact, that too many choices lead a…
ADS Founder — Shoshana Fanizza
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