• Audience Development Specialists
  • Home
  • About
    • FAQ
    • Our People
    • Clients
    • Press
    • Testimonials
  • Blog
  • Contact

Call me old fashioned…

Posted On February 22, 2018 By Shoshana

What do you think works better? A. An advertisement you strategically placed. B. A tip from a friend to buy a certain product. Who do you think is more likely to give you money? A. Someone you don’t know very well. B. A friend or family member. What story is more memorable?  A. A television… 

Read More→

Alumni groups for audience building?

Posted On October 14, 2015 By Shoshana

I was reading another article about the classical music woes. The author feels that if we shift money into music education programs, we will build an audience again. Think about the countless studies that have mentioned that many people attend the arts because it was a part of their background. Yes, building future arts lovers… 

Read More→

Connect again for audience building

Posted On May 23, 2014 By Shoshana

As mentioned, I wanted to give you a list of ways you can reconnect with people.  Evaluate what you are doing to attempt to build an audience and the items that are not working, kick to the curb and adopt some of these approaches instead: Follow up with ticket buyers before the show and offer… 

Read More→

ADS Founder — Shoshana Fanizza

Search the blog:

Archives

Testimonials

Virtuoso Voices

“We had an enormously productive session with Shoshana Fanizza of Audience Development Specialists, discussing both long and short term strategies for marketing, outreach and audience development. In addition to recommending several new strategies, which we plan to incorporate into our marketing and outreach efforts, she showed us ways to refine and enhance what’s already working so that it will reach even further. Shoshana is knowledgeable, prepared and a total professional. We won’t hesitate to call on her again.” —David Srebnik and Cynthia May Listener Directed Productions, Inc – producer of Virtuoso Voices

Tip Jar

Find this valuable?

  • Donation amount
  • This field is for validation purposes and should be left unchanged.

Blogs We Love:

Purchase Our Books!

The How of Audience Development for the Arts — ebook

Categories:

Advocacy ARTicles Arts Audience Development Fundraising fund raising Idea Database Management Marketing News Podcast Social Media Technology Volunteer Management

Latest Blogs

It’s about the people!
Random Audience Development Thoughts, vol. 6
What can Simone Biles teach arts nonprofits about mental health?
How to heal the arts
Audience Development Specialists
Copyright © 2025 All Rights Reserved
Member of Americans for the Arts