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National Coffee Day and audience building!

Posted On September 29, 2016 By Shoshana

Happy National Coffee Day to you! I am posting with my Sylvester coffee mug by my side. I have often mentioned that coffee is a magic brew for a cup of conversation. I recommend having a coffee budget in many of my audience development plans. And when you are having coffee and doing your work at… 

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Loyal to the point of guilt

Posted On January 21, 2016 By Shoshana

Normally I go to a specific coffee shop. I am a loyal at this coffee shop, so much so that I gave them an acknowledgement in my second book. Today I had an errand in a specific part of town. There was a different coffee shop right next door. I decided to check it out.… 

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ADS Founder — Shoshana Fanizza

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Carol Olson

“Working with Shoshana was the next right step for our 76 year old community chorus. She directed the organization to be patron centered and to view all patron interactions from their perspective. We experienced a 71% increase in audiences last season. That’s because we have a new viewpoint: from the outside in, instead of the inside out. It’s a continuous process, but we have experienced exciting results! Thanks Shoshana!” —Carol Olson, Executive Director of VOCI (Voices of Canton, Inc.)

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