Thanksgiving is around the corner now. This week, let’s get into gratitude gear and be thankful for all the good in our lives. I am thankful for you, my friends, colleagues, and readers, who have allowed me to continue to share my audience development for the arts journey with you. I am grateful for the…
Today on the ADS Podcast, I will be speaking about the different…
Happy Friday to you! We made it through the week! I wanted to post a quick thought before we go out and experience some awesome arts activities this weekend. Yesterday I saw an ad with a cat that was hilarious. If it had been about fly fishing, I might not have paid much attention, but…
I hope you had a nice weekend! Here is a quick thought for a Marvelous Monday: Always have the mentality of creating, being a part of, and honoring win-win situations in your life. If you are taking advantage of the situation or they are taking advantage of you, it creates really bad energy that will…
After many years of debate of whether subscriptions are dead or alive…
I wasn’t able to attend the National Arts Marketing Project Conference this year, yet I did “attend” via Twitter (with a cat in my lap). Twitter hashtags are an easy way to keep in the loop as much as possible. Of course, it would have been more constructive if I could have attended the…
Happy Halloween everyone! Here are your 2014 Halloween YouTubes. Click if you dare! Howls to yappy and boiled audiences, Shoshana Shoshana Fanizza Chief Audience Screamer
I am carving out some time this week to do reading for the good of myself and for business. To be honest, I am thinking about my next steps and projects – the planning for 2015. One of the books I am reading is “Becoming Enlightened” – translations of the Dalai Lama’s teachings. One of the main teachings…
Customer Service for Building Audiences! Jim McCarthy (@goldstarjim), CEO of Goldstar has been writing blog posts for their new blog resource Selling Out. I was intrigued by a recent posting called The Easy Math of Good Service and agree with him that stellar customer service is more cost effective for audience building than the high…
I normally do not post over the weekends, but after my last discussion from Thursday’s post, a thought popped into my mind in a new way. When I was a kid, my family was the upper, lower, middle class family. We had enough for the basics, yet at some moments, we did not have money…
ADS Founder — Shoshana Fanizza
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