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Smooth sailing for audience building?

Posted On April 28, 2014 By Shoshana

I hope you had a good weekend!  I went sailing on Saturday.  I had no idea how much concentration is required for do-it-yourself sailing. It was just the two of us. We had to put up the mast and get the boat to the dock.  I didn’t have the strength to help him lock in… 

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3 audience development tips we can learn from churches

Posted On January 27, 2014 By Shoshana

  Back in 2008, I mentioned in passing that we can learn a great deal from churches.  I wanted to reiterate this thought and elaborate. Churches have audience development in mind right away.  Here is my personal story about joining a congregation in the Chicago area:   1. I was feeling the desire to become… 

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Showing up and committing to audience development

Posted On February 23, 2012 By Shoshana

As I mentioned in my latest audience development tip of the day: Showing up in the present, I made a suggestion to start focusing on the present moment instead of the past and the future.  The only way we are going to create an audience that reflects people of today is to actually commit to… 

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ADS Founder — Shoshana Fanizza

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Colleen Tucker

“As an individual fine artist, the Audience Development workshop helped me take a hard look at how to reach people and how to keep them engaged. Performing artists have a built in "paying audience" which may be obvious but for me I have to generate my patrons one at a time. Finding a way to interest people in my art is a full time job; I found helpful tools that I had not considered during the workshop.” —Colleen Tucker, Pastel artist

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