• Audience Development Specialists
  • Home
  • About
    • FAQ
    • Our People
    • Clients
    • Press
    • Testimonials
  • Blog
  • Contact

Audience development and keeping your volunteers happy from the start

Posted On March 5, 2012 By Shoshana

So, I signed up online to volunteer for a nonprofit in my area.  I received a form letter beginning with “Hello!”  The volunteer sign-up form had my name as the first field.  Why didn’t they use my name?  Did they want to start off on the foot that I didn’t matter as a unique person? … 

Read More→

Audience development diversity, but at what cost?

Posted On March 2, 2012 By Shoshana

Let’s pretend it is Welcome Wednesday just for this moment.  Due to my workload, I was not able to post my guest blog that was scheduled. On Monday I found the following article: Portland introduces new diversity goals for local arts and culture groups seeking public funds http://bit.ly/zgoefv. This article has caused a bit of… 

Read More→

Audience development for the arts and how to find the right pillow

Posted On February 27, 2012 By Shoshana

For this Monday moment, I wanted to share with you my hunt for a better pillow.  After months of having a crick in my neck due to having the wrong pillow, I am now on the hunt to find the pillow that is right for me.  I thought this was going to be quite the… 

Read More→

Showing up and committing to audience development

Posted On February 23, 2012 By Shoshana

As I mentioned in my latest audience development tip of the day: Showing up in the present, I made a suggestion to start focusing on the present moment instead of the past and the future.  The only way we are going to create an audience that reflects people of today is to actually commit to… 

Read More→

Audience development questions: Why don’t I have an audience?

Posted On February 17, 2012 By Shoshana

Yesterday (I admit) I jumped on my Twitter soapbox and was thinking out loud about why arts organizations and artists are struggling.  Here is the flow of tweets that emerged: The world is getting faster and faster with more and more information, competition. How are you standing out from the crowd? I strongly feel that… 

Read More→

Stream of consciousness and audience development

Posted On February 3, 2012 By Shoshana

The reason you may not be getting an audience is the fact that you may be trying to fit your round peg in a square hole. The typical _______business is not for you. You don’t want to talk at people, but with people. You are a creative trying to fit in a business world.  Yet,… 

Read More→

Audience Development Webinar – Participatory Classical Music

Posted On January 19, 2012 By Shoshana

I wanted to make sure all of my readers were invited.  You are invited! There are many reasons why I wanted to start the webinar series with “Participatory Classical Music.”  Here are some of my thoughts: The classical music industry has been the same for over a century.  There have been slight changes here and… 

Read More→

Audience Development and breathing new life into classical music

Posted On January 16, 2012 By Shoshana

I am currently researching for our upcoming webinar, Participatory Classical music.  In my research, I have found that there seems to be two camps that have formed in the classical music world, those that are open to attempting new music, new formats, new ways of allowing the audience to participate, and those that simply want… 

Read More→

Become an audience development agent -11 gifts to help artists this holiday season

Posted On December 20, 2011 By Shoshana

Happy Hanukkah and Happy Holidays to all!   This holiday season, I have been challenging my Twitter and Facebook friends to buy responsibly this year.  I am a firm believer that if you want change to happen in our world, we need to start voting with our money every day.  This means that we need… 

Read More→

Top 10 Blogging Tips for audience development

Posted On December 9, 2011 By Shoshana

Last night I went to an Advanced Blogging class hosted by Boulder Digital Arts.   Our instructor, Beth Hayden, aka local blogging guru, gave us many pointers for producing a more popular blog.  Some were good reminders for me, but a few suggestions were new.  I won’t give away all the details since you had to… 

Read More→

ADS Founder — Shoshana Fanizza

Search the blog:

Archives

Testimonials

Kamp Camille

“I booked a series of phone sessions with Shoshana because I think in order for record companies and booking agents to take us seriously we need to have a certain number of fans that we have a great relationship with who consistently come to our shows. Shoshana helped me to channel certain hazy focuses I had into more solid avenues. I also learned more about my goal, what we really want to do with our music, and how we want to affect people. We are now building a relationship by finding out what people like and want so we can see through their eyes. Shoshana’s sessions were fantastic- she followed up and she even helped promote!” —Chantelle Tibbs

Tip Jar

Find this valuable?

  • Donation amount
  • This field is for validation purposes and should be left unchanged.

Blogs We Love:

Purchase Our Books!

The How of Audience Development for the Arts — ebook

Categories:

Advocacy ARTicles Arts Audience Development Fundraising fund raising Idea Database Management Marketing News Podcast Social Media Technology Volunteer Management

Latest Blogs

It’s about the people!
Random Audience Development Thoughts, vol. 6
What can Simone Biles teach arts nonprofits about mental health?
How to heal the arts
Audience Development Specialists
Copyright © 2025 All Rights Reserved
Member of Americans for the Arts