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Audience development and parking…

Posted On November 2, 2011 By Shoshana

There has been talk around the twittersphere about the importance of parking for audience development.  One of the biggest reasons why patrons do not come back is not quality or programming, but parking!  Costs are also a factor.  How can this be? The discussion started via an article that is being sent around: How Symphonies… 

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ADS Founder — Shoshana Fanizza

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Arizona Women’s Theatre Company (AZWTC)

“I loved the sessions and as I was taking them for my newly elected position, I felt I needed some close mentoring and strict goal setting..She absolutely did listen to our needs and tailored her sessions to fit our little situation. I have bragged about the sessions to other admins in our areas. Some of the instructions were familiar as I had followed her ideas for some time. Most are obtainable over time and will be implemented this coming year as we finish our season. My time with Shoshana at ADS, I would rate it First Class!” —Joy Bingham Strimple, Board President

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