• Audience Development Specialists
  • Home
  • About
    • FAQ
    • Our People
    • Clients
    • Press
    • Testimonials
  • Blog
  • Contact

Your focus matters for arts audience development

Posted On July 24, 2012 By Shoshana

I missed posting this thought for Monday Moment so it will have to be a Timely Tuesday post.  Your focus matters when considering audience development. This concept may sound a little new agey to some of you, but I am a firm believer that what you believe in and what you focus on will be… 

Read More→

10 ways to join the club for better arts audience development

Posted On July 16, 2012 By Shoshana

Last week I was on a family vacation at a club resort in Wyoming.  It was an inexpensive way to have a staycation since it was only 3 hours away.  During my time there, I was witnessing all the different tricks of the trade they used to make their guests feel special.  Here is a… 

Read More→

How to turn mistakes into audience development gold

Posted On July 9, 2012 By Shoshana

On Sunday our family went out to breakfast. We enjoy going to the local diner, Lucky’s, where they are starting to get to know us. It was a very busy morning for them, and we ended up waiting a long time for someone to take our order. After the meal, one of the waitresses brought… 

Read More→

A Day in the Life – The Arts Are Everywhere! Arts Advocacy

Posted On July 6, 2012 By Shoshana

For Friday, I wanted to share with you my Pecha Kucha presentation from last year.  I discovered that Slideshare now allows you to upload audio to create a full slidecast presentation.  This was my first attempt.  Please forgive the bleeding audio, and I will work on uploading another version after I figure out how to… 

Read More→

Volunteering for arts audience development?

Posted On July 5, 2012 By Shoshana

I was watching “Secret Millionaire” with my 14 year old step daughter.  This show has millionaires hide their identity in order to volunteer in an impoverished area.  In the end, they donate some of their money to help the organizations they have chosen.  The particular episode we were watching had a millionaire and his 19… 

Read More→

You want to build an audience? Follow up for arts audience development

Posted On June 28, 2012 By Shoshana

I’m still on semi-vacation.  In my time off, I have again come to the conclusion that one of the biggest reasons artists and arts organizations are having trouble building their audience is due to poor to non-existent follow up.  We are dropping the ball. We are not returning our customer phone calls in a timely… 

Read More→

How do you know if you need audience development?

Posted On June 22, 2012 By Shoshana

This is going to be an easy one this morning.  How do you know if you need audience development?  If you still need to build your audiences and you still need more support in the form of volunteers, donors, sponsors, board members, you need audience development.  It’s that simple! It is not a matter of… 

Read More→

Shall we dance? Audience development and dance

Posted On June 19, 2012 By Shoshana

I have been looking at my archived posts, and I discovered that I do not have a “dance” tag established.  There is a big reason for this.  I am not seeing as much news and information about audience development for dance. How can this be?  I scan for articles daily, and I from time to… 

Read More→

You want young? Start listening! Audience development for arts conferences…

Posted On June 15, 2012 By Shoshana

Due to funds, I am only able to go to one conference a year.  I hope this changes in the future.  I love being a part of conferences since the energy is contagious, and I am able to meet some fantastic people. If I were invited to speak at one of these conferences, I might… 

Read More→

Perspective for Arts Audience Development

Posted On June 14, 2012 By Shoshana

I finished the book “The Noticer” by Andy Andrews. This is what I have learned: Change happens in an instant. The decision to change and the building of motivation toward action is what can take time. Action is a now, present factor. Change is instantaneous. You can start with small changes and these will add… 

Read More→

ADS Founder — Shoshana Fanizza

Search the blog:

Archives

Testimonials

Portland Piano International

“Shoshana led our board in a terrific two-hour workshop on the value of Audience Development. The presentation was tremendously helpful to us in defining our audience and has been a major influence in how we relate to our patrons. I’m convinced that our evolving work in Audience Development will lead to stronger relationships with our patrons.” —Harold Gray, Artistic Director

Tip Jar

Find this valuable?

  • Donation amount
  • This field is for validation purposes and should be left unchanged.

Blogs We Love:

Purchase Our Books!

The How of Audience Development for the Arts — ebook

Categories:

Advocacy ARTicles Arts Audience Development Fundraising fund raising Idea Database Management Marketing News Podcast Social Media Technology Volunteer Management

Latest Blogs

It’s about the people!
Random Audience Development Thoughts, vol. 6
What can Simone Biles teach arts nonprofits about mental health?
How to heal the arts
Audience Development Specialists
Copyright © 2025 All Rights Reserved
Member of Americans for the Arts