Quick thought for the day: Do you know who your arts people are in your neighborhood? Are there people in your community that are artists from a previous life that you are not connecting with? These are people that may have studied an art form previously and decided to do something else for their day…
There seems to be a rumbling about arts marketing lately. There are people that believe that artists and arts organizations need to step up their game or hire someone else that has more experience. Here is the latest of the rumblings: Cincinnati Art Museum makes cuts The Cincinnati Art Museum recently eliminated its design team,…
We do not always share our love in our marketing communications. This…
Your mini-podcast for the week! If you are an email subscriber, you will need to click on the link to take you to the web blog post. [soundcloud url=”http://api.soundcloud.com/tracks/79122255″ params=”” width=” 100%” height=”166″ iframe=”true” /] Cheers to happy and loyal audiences, Shoshana :O)
Today I recognize how balance is an important undertaking. If you feel off balance, it doesn’t feel very good. Balancing budgets are necessary for grants. Balance is crucial for dance. I could go on and on. What I am thinking about right now is the balance between artist and audience development (arts marketing in general).…
niche noun 1. an ornamental recess in a wall or the like, usually semicircular in plan and arched, as for a statue or other decorative object. 2. a place or position suitable or appropriate for a person or thing: to find one’s niche in the business world. 3. a distinct segment of a market. 4.…
This is a quick post to ring in the new year. I am busily working on plans for 2013, and I hope to have some announcements by the end of next week. I can mention that I am working on: Quarterly Webinars Monthly #Auddev chats Podcast Projects Video Sessions and Slidecasts More audience development books…
I have a quick thought today. Are you participating in the arts as an audience member? Yes, you might be the artist or the behind the scenes administrator, so you are participating in the arts. However, I feel one of the reasons the audience is getting less and less is because some of us are…
I have a guest blog post today for you. I met Samantha at the 2012 National Arts Marketing Project Conference, and we had a good time talking about audience development and arts shenanigans in general. I recently came across her current blog post and thought it would be fantastic to cross post it here. Are…
I wanted to start out by giving you the link to my Storify – My #NAMPC experience via Twitter. I ended up winning the Most Tweets Award, and I received this fun t-shirt! I also won by connecting with more people on Twitter and getting to meet some of these people during the conference. It…
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