I am off to Austin, TX for a family wedding. I wanted to post a little something before I leave. Today I have been thinking a variety of random thoughts due to interactions with people: Are we getting caught up on the words? I had someone ask about whether I thought “Community Engagement” was overused. …
I wanted to make sure you were all invited to the #auddev chat we will be having this Thursday: Audiences’ Preferred Connections Co-host Cindy Marie Jenkins, L.A.’s own Storyteller/Outreach Nerd, and I will be conducting a chat about audiences and how they prefer to connect with us. So dig up your latest surveys and let’s…
Oh dear! The headlines today were not very encouraging. More orchestras are locked out, one opera company has to shut down until their bills are paid, and the woe is classical music stories keep popping up too. Yes, we are in the midst of dealing with changes that have already happened, and the classical music…
I was using the Storify export function, and it wigged out. I apologize for the repeated bogus posts. Here is the actual chat transcript I was attempting to post: [View the story “#Auddev chat, 9/27, Noon ET – Arts, Change & Audiences” on Storify] Cheers to happy and loyal audiences, Shoshana Shoshana Fanizza Audience Development…
This morning I am literally in tears over an article I just read, I took my 9-year-old to the opera, and she loved it, although it may be due to the combination of articles this morning. The articles this morning ranged from arts education, let’s do this – to talks about better Boards – to…
I have been reading several articles about arts organizations that are finishing in the black. They have these top 10 management directives in common: 1. Their budgets are not overly extravagant. They are making sure to cover costs and attempt to build a surplus. 2. They are investing in endowments. All of the articles that…
I remember going through one round of union negotiations that was as nail biting as the ones I am seeing in the news about the Atlanta Symphony. We didn’t know if we would be able to have a full season. Cuts were on the table. And, this was during the season, not before it, so…
I missed posting this thought for Monday Moment so it will have to be a Timely Tuesday post. Your focus matters when considering audience development. This concept may sound a little new agey to some of you, but I am a firm believer that what you believe in and what you focus on will be…
Last week I was on a family vacation at a club resort in Wyoming. It was an inexpensive way to have a staycation since it was only 3 hours away. During my time there, I was witnessing all the different tricks of the trade they used to make their guests feel special. Here is a…
This is going to be an easy one this morning. How do you know if you need audience development? If you still need to build your audiences and you still need more support in the form of volunteers, donors, sponsors, board members, you need audience development. It’s that simple! It is not a matter of…
ADS Founder — Shoshana Fanizza
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