I have often lamented the downfall of Twitter conversation. It used to be that Twitter was filled with @ replies instead of seeing only likes. Even retweets are becoming more rare. So when I saw someone attempting to get a conversation for the arts started again, I wanted to do my part in sharing the…
Fabulous Friday to you. I have some quick thoughts based on navigating a few arts websites recently. The mantra “User friendly first” should be implemented at all times for your website. You want to earn this badge: Here are a few updates to incorporate if you haven’t already: If there is any scrolling or back…
As you know, dear reader, I don’t post unless I have something to say, when an idea strikes. After over 10 years of writing this blog, I still get surprised myself when something new pops up. It did today. I am reading a book called “Happy Gut,” by Dr. Vincent Pedre. Lately, I have been…
I had the pleasure of speaking with Erica Sipes, a pianist, practice…
My interview with Diablo Ballet‘s Dan Meagher is scheduled. A new ADS podcast is coming soon! On the agenda: audience retention based off of his recent blog post, They came. They saw. They left. Do you have an audience retention idea for the podcast? Record a quick VM here: https://speakpipe.com/ADS. Please state your name and organization to…
Actually, I am not sure what number I am on, but five seemed right! Today I have been thinking about, are you ready? No, really, that is what I have been thinking about. Are you ready? I have come across organizations and artists that say they want a bigger audience and more support, yet the…
I normally do not write about board management, but there is some cross over when it comes to what a board does for you. One of their jobs is (or should be) audience development, especially when it comes to their job of being an ambassador to spread the word about your organization and events.…
After being in arts administration since 1997, I have come to find…
I was having a conversation last night with another arts marketer, and he mentioned that he worked for a bigger organization that was not able to work out the new branding due to monetary concerns. I was surprised to hear this. I mainly work with smaller to mid-sized organizations, and in each case of…
ADS Founder — Shoshana Fanizza
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