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Ask Shoshana Part 2 and relevance

Posted On April 7, 2017 By Shoshana

Hi all, Happy Friday to you! I wanted to open up the Ask Shoshana bin again. I am working on weekly podcast ideas, and I want to invite you to send me a message to be used as a segment. You can ask any question that is audience development related. Sending me the message means… 

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The Big Bad Wolf – Arts Cuts

Posted On March 21, 2017 By Shoshana

There was an article this morning that took the side of “the arts will survive.” The writer does not think the arts will be defunded, and if they are, we have other income streams and an ability to call on more support. There have been articles stating that since cuts have been announced for certain agencies,… 

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Stand out for fundraising!

Posted On December 8, 2016 By Shoshana

In continuing the conversation about the fund raising side of audience development, as mentioned, it was Colorado Gives Day this past Tuesday.  There were a total of 2,889 organizations. For the Arts & Culture category, there were 445 organizations/fund raisers. For my county alone, 1,534 organizations with 256 categorized as Arts & Culture. Building relationships is… 

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Ranking the competition for giving

Posted On December 6, 2016 By Shoshana

Why is audience development important for fund raising? Because on a day like today, and on days like #GivingTuesday, you will want to stand out from the crowd. Today is Colorado Gives Day. This week I have had around 20 emails ahead of time, and this morning, I have had 30 emails, and it isn’t… 

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ArtPlace is funding arts community development!

Posted On July 15, 2015 By Shoshana

Yesterday, I attended a local Boulder arts meeting for a presentation of ArtPlace. ArtPlace is new on the block to innovate and fund arts community development projects. I have been saying for a long time that arts are a solution, and we can become a bigger part of our communities by helping to create projects that… 

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Trickle down theory for the arts?

Posted On October 8, 2014 By Shoshana

The Wallace Foundation’s current audience development initiative is floating around the arts world these days.  They will be providing funding for supporting an additional “up to 25 performing and visual arts organizations to the tune of $40 million over a six-year period.” The NPQ did a write-up recently: Infographic: Nine Effective Practices for Building Audiences for… 

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“Just Watch the Millennials” – an oversimplification

Posted On May 13, 2014 By Shoshana

The Arts and Humanities Are Alive and Well — Just Watch the Millennials  – an article that I found this morning by Christine Henseler. The arts and humanities might be going through a rough patch, but if you ask the Millennials they can tell you that disciplines such as classical music, visual art and fiction… 

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Theatre audience report, upcoming events and a mess of thoughts

Posted On October 4, 2013 By Shoshana

TGIF!  I hope you all have some enjoyable weekend arts events planned.  Today has been a whirlwind of activity for me, so I thought I would update you. I started off the day with a mini-podcast after seeing this article: Ticketmaster report: theatre audiences getting younger and more experimental [soundcloud url=”http://api.soundcloud.com/tracks/113822295″ params=”” width=” 100%” height=”166″… 

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I Have A Dream for arts audience development

Posted On January 21, 2013 By Shoshana

I have a dream today too.  I have a dream that the arts will learn to be more inclusive and welcoming.  I have a dream that we as artists will bring passion and quality to all our art, productions and events.  I have a dream that we will engage with our audiences and partner with… 

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Random thoughts from fiscal cliffs and landfills to donation asks for arts audience development

Posted On December 10, 2012 By Shoshana

What do fiscal cliffs and landfills have to do with audience development for the arts?  Quite a lot actually.  Allow me to explain. The priorities in America and possibly the world are all mixed up these days.  When countries are being run by greed for power and money, what is really important in life is… 

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