Some of my recent roster of clients were right on target when it comes to branding. I did not have to do a thing in regard to their images and messages. All I could say is, “Keep up the good work!” Let me show you some examples! Gustav Hoyer, Composer and Impresario, did a great…
After witnessing a few videos of Kyle Cease’s EvolvingOutLoud.com, I am changing…
I had a conversation with a local colleague yesterday. One of the topics we talked about is the sameness in the arts that was happening and is happening. Let me explain. A while back, I conducted research on orchestra websites. I found that after looking at hundreds of sites, maybe 1 in 8 (or 1…
And, I am not talking about dynamic in the sense of technology. I do recommend trying to use some of the latest technology to make a website more engaging, but there are simple ways you can make your website more dynamic. It always confuses me when I see a website of an artist or arts organization…
Tonight I will be giving a presentation on Audience Building for All and the Top 20 Tips for Increasing Everything. If you are in the Boulder/Denver area, check it out and join me! One of the points I will be discussing is the tip to be your artist self and be creative. It is a…
niche noun 1. an ornamental recess in a wall or the like, usually semicircular in plan and arched, as for a statue or other decorative object. 2. a place or position suitable or appropriate for a person or thing: to find one’s niche in the business world. 3. a distinct segment of a market. 4.…
Last week, I gave you taste of a blog that has been in the works. We decided to simply add to this post here at our blog home. We started with our first screenshot, and we asked you to guess what type of theatre company this is. This is my first attempt at an audio…
I have been working on a blog for my friends at #2amt. If you are not familiar with 2amt, they are a group of enthusiastic theatre associates that enjoy sharing information and ideas. I encourage you to take a look at what they have to offer. The blog is about branding for the arts, and…
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