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Audience development and social media – a matter of quality not quantity

Posted On September 3, 2010 By Shoshana

This will be a quick one.  I have been noticing  more lately the “click like to help us get to 100 fans” or “4 more until 300 Twitter followers.”   In one way, it is good to get the request out there for more people to be interested in your Facebook fan page or Twitter feed,… 

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Best Use of Technology and Social Media 2009

Posted On February 4, 2010 By Shoshana

Best Use of Technology and Social Media 2009. Here are the nominees one more time: RT @atlantasymphony We’re LIVE! Wynton Marsalis & Ken Meltzer discuss the ‘marriage of jazz and classical music’. http://is.gd/4YkJw Nexto to Normal’ uses Twitter to build audiences http://bit.ly/2Sfq0W The San Francisco Opera recently sought to engage a younger audience by offering… 

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Audience Development Tweets for 2009 – Tweeples Choice Awards?

Posted On January 28, 2010 By Shoshana

So, the Tweeples Choice Awards didn’t work out so well.  I only had two votes on last weeks polls, not worth it.  For the rest of the categories, I’m simply going to pick the Audience Development Specialists Awards since we are all busy people.  The last two categories were: Best Use of Mainstream 2009 ‘Star… 

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ADS Founder — Shoshana Fanizza

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Virtuoso Voices

“We had an enormously productive session with Shoshana Fanizza of Audience Development Specialists, discussing both long and short term strategies for marketing, outreach and audience development. In addition to recommending several new strategies, which we plan to incorporate into our marketing and outreach efforts, she showed us ways to refine and enhance what’s already working so that it will reach even further. Shoshana is knowledgeable, prepared and a total professional. We won’t hesitate to call on her again.” —David Srebnik and Cynthia May Listener Directed Productions, Inc – producer of Virtuoso Voices

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