I can’t remember the last time I wrote about technology’s creation of global audiences and how this will affect our industry. Today I received another notice from clicking on a New York Times article link: You have reached your 10 article per month limit, subscribe to view. Can you imagine needing to subscribe to all…
TGIF! Today, I wanted to alert you of an idea from Audiences NI (North Ireland). They have sent me the information on their latest audience development program, Test Drive the Arts NI. Straight from their website: Test Drive the Arts NI is an audience development initiative, funded by the Arts Council of Northern Ireland and…
For my Monday Moment, I wanted to remind all of you that using Twitter is not all about “me, me, me.” I have seen various artists and arts organizations posting a stream of marketing messages to like them on Facebook, or check out our YouTube or repeated tweets about their upcoming show. Twitter is meant…
Part 2 of the adventure unfolds! Yesterday I felt like my head was still at NAMPC while my body was milling around Boulder, CO. It was a very strange feeling. This probably can be attributed to not being able to download the entire experience. I may never be able to do this, but I will…
I finally updated my YouTube Gallery page. Before June vanishes, I wanted to share with you a sample of how classical music is a part of our culture and is quite popular in its usage in commercials. You can sample them here: ADS YouTube Gallery Also for your enjoyment, here is my playlist of classical…
On Friday, March 18th, we had a guest host for an #auddev Twitter chat, Praxis Theatre based in Toronto, Canada. They decided to do a chat about social media and audience development for Canadian theatres and invite the world to join them. I had created a transcript for this event, but found out today that…
Last night I went to see one of my favorite artists, Peter Gabriel. He is right up there with the Beatles, Sting/The Police, and all my favorite classical music composers. For this concert tour, Peter Gabriel was being backed by his own orchestra, the New Blood orchestra. He chose particular songs to have arranged (brilliantly,…
Today we had an #auddev chat with David Weuste from Rosebrook Classical. As you may have heard, ADS and Rosebrook Classical are partnering to bring you Audience Development Media. We decided to have this #auddev chat to get the conversation started on how to use social/digital media effectively to build your audience. The following is…
After several conversations with David Weuste of Rosebrook Classical and seeing the work that we both have accomplished, we realized that a partnership would be a fantastic addition for both of us. Rosebrook Classical offers services that support artists and arts organizations in setting up anything and everything involved in social and digital media. David…
In order to make my “Best of” list of advice a top 10 list, there are three more main points to make. Drum roll please! 8. Deliver impeccable customer service! I wanted to remind you that when we have an extremely positive experience or when we have an extremely negative experience, most of us will…
ADS Founder — Shoshana Fanizza
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