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Ask Shoshana: Change & Niche

Posted On August 15, 2014 By Shoshana

Welcome to the first segment of our “Ask Shoshana” format for ADS Podcast.… 

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Life is too short.

Posted On December 9, 2013 By Shoshana

Some of you may know that I returned from a funeral that happened this weekend.  I also was helping my mom during Thanksgiving week through a surgery for stage 1 cancer.  It has been a very trying month to say the least! The good news is that the operation for my mother was a success… 

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Be the change you want to see

Posted On August 6, 2013 By Shoshana

As some of you may know, I am in the midst of a legal challenge with Getty Images.  I will write more about this in the future, since the knowledge will help others. Today though, I have been thinking about all the support requests I receive.  There are so many crowd-fundraisers happening and so many… 

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The uncomfortableness of old and new side by side?

Posted On July 30, 2013 By Shoshana

My friend, Dale, sent me a thread to look at on Reddit: Going to my first symphony, what are some tips for my first experience? This ongoing conversation has me thinking about traditions and their protocols.  The traditions with the respective protocols are generated by people.  People adopt these ways, and a status quo forms.… 

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Brother can you spare some change?

Posted On July 2, 2013 By Shoshana

I came across a fun project today called The Bicycle Opera Project. The Bicycle Opera Project brings Canadian contemporary opera to communities across Ontario by bicycle! They also have a specific mission: We bring Canadian music to people who might otherwise have little opportunity to hear it, and work to close the distance between audiences and… 

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How to deal with the dealings of 50% off – audience development for the arts

Posted On March 28, 2012 By Shoshana

It is Wednesday, when I normally have a guest blog post for you, but I had something to say that just couldn’t wait.  I am working with a theatre company that is using one or more of the discount sites in order to attempt to fill the seats.  I have written a blog post about… 

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ADS Founder — Shoshana Fanizza

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Virtuoso Voices

“We had an enormously productive session with Shoshana Fanizza of Audience Development Specialists, discussing both long and short term strategies for marketing, outreach and audience development. In addition to recommending several new strategies, which we plan to incorporate into our marketing and outreach efforts, she showed us ways to refine and enhance what’s already working so that it will reach even further. Shoshana is knowledgeable, prepared and a total professional. We won’t hesitate to call on her again.” —David Srebnik and Cynthia May Listener Directed Productions, Inc – producer of Virtuoso Voices

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