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Time to get your branding fit for audience building!

Posted On January 12, 2018 By Shoshana

This morning as I consumed my breakfast, a commercial came on for Orangetheory Fitness. Being a marketing mind that is always evaluating, this commercial was branded in a way that was not meant for me. Here is the commercial: I found the images of “beautiful people” working out on a rat race of high tech… 

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Field of dreams for the artist

Posted On December 10, 2015 By Shoshana

  If you create it, will they buy? Everyone has the ability to engage in the arts I wasn’t going to post today since I am feeling a little blah at the moment. Is it okay to say this? As you know, articles have a way of getting me out of my shell to respond, and I… 

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ADS Founder — Shoshana Fanizza

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