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Resolution vs Commitment for arts audience development

Posted On January 9, 2013 By Shoshana

I wanted to share a quick thought that has been on my mind lately.  There is a big difference between a resolution and a commitment.  I have mentioned this thought in passing, but now I want to expand upon it. You may desire to build your audience.  You might also have a resolution this year,… 

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The Knights Who Say Niche for arts audience development

Posted On January 8, 2013 By Shoshana

niche noun 1. an ornamental recess in a wall or the like, usually semicircular in plan and arched, as for a statue or other decorative object. 2. a place or position suitable or appropriate for a person or thing: to find one’s niche in the business world. 3. a distinct segment of a market. 4.… 

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Happy New Year for arts audience development

Posted On January 3, 2013 By Shoshana

This is a quick post to ring in the new year.  I am busily working on plans for 2013, and I hope to have some announcements by the end of next week.  I can mention that I am working on: Quarterly Webinars Monthly #Auddev chats Podcast Projects Video Sessions and Slidecasts More audience development books… 

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Happy Holidays and Arts Audience Development

Posted On December 24, 2012 By Shoshana

Each year I scope out some holiday arts YouTubes.  I am still in search for a few more.  If you have a holiday YouTube, feel free to send it my way! Here is the link to the gallery for your holiday viewing pleasure:  Holiday Arts Videos! I did not post one of them there since… 

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Night pondering of the many personalities of Twitter for audience development

Posted On December 21, 2012 By Shoshana

I was looking at the profiles of some new followers, and I realize there are some concrete personalities I am seeing.  Here are a few to get you thinking: The Chatty Cathy or the Rampant Reply Robert: This Twitter personality is all about the conversation only.  You look at their stream and you see a… 

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Are you participating? Arts Audience Development

Posted On December 20, 2012 By Shoshana

I have a quick thought today.  Are you participating in the arts as an audience member?  Yes, you might be the artist or the behind the scenes administrator, so you are participating in the arts.  However, I feel one of the reasons the audience is getting less and less is because some of us are… 

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Fly by the seat of your pants and arts audience development

Posted On December 19, 2012 By Shoshana

I have to say something.  After years of witnessing and dealing with, I can no longer remain silent.  Many artists and arts organizations have a “fly by the seat of your pants” mentality.   I’ve been prompted to break the silence after reading an article about the arts in Florida: Arts groups’ weak finances prompt ‘call… 

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Guest Post: Are artists involved in your audience development planning? They should be.

Posted On December 12, 2012 By Shoshana

I have a guest blog post today for you.  I met Samantha at the 2012 National Arts Marketing Project Conference, and we had a good time talking about audience development and arts shenanigans in general.  I recently came across her current blog post and thought it would be fantastic to cross post it here.  Are… 

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Random thoughts from fiscal cliffs and landfills to donation asks for arts audience development

Posted On December 10, 2012 By Shoshana

What do fiscal cliffs and landfills have to do with audience development for the arts?  Quite a lot actually.  Allow me to explain. The priorities in America and possibly the world are all mixed up these days.  When countries are being run by greed for power and money, what is really important in life is… 

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A sick cat and audience development for the arts

Posted On December 7, 2012 By Shoshana

Some of you may know that one of my cats is very ill.  I have been back and forth to the vet many times in the past two weeks.  Both me and my cat are tired of the whole thing.  During the process, I realized that I am incorporating much of the advice I give… 

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