I had a quick Twitter conversation that led me to posting about how small efforts will add up. I was asked how an indie artist can connect with people more personally due to time constraints. I answered him, by emailing 3 people per day. He responded back that this was doable and he would be…
Today I was attempting to find a last minute birthday gift. I thought it would be good to donate in their honor to an organization that the person cared about. In my search, to my dismay, I went through several organizations. I finally found one that had the convenience of a tribute donation. If you…
Back in 2008, I mentioned in passing that we can learn a great deal from churches. I wanted to reiterate this thought and elaborate. Churches have audience development in mind right away. Here is my personal story about joining a congregation in the Chicago area: 1. I was feeling the desire to become…
Today is Colorado Gives Day. This is a day where the Community First Foundation will process donations on their giving site for free with the potential for an incentive bonus from 1st Bank. It is also a day that I am being inundated with donation asks. I am a giver to a variety of non-profit…
I had a great time at the National Arts Marketing Project Conference (a.k.a. NAMPC) in Portland, OR, a conference of the Americans for the Arts. This year was all about “Powered by Community.” To read my individual experience, you can click on this Storify I created. As with many conferences, themes start to appear. I…
It’s been a while, and I apologize for this, since I have given out some advice. Audience development is all about building relationships in order to get more people to support you and your art form. So how can we do this in a day and age that is less connected in live time? Here…
It’s one of those days when I have too many different thoughts to process and am having a difficult time picking just one to focus on. So, here is my next installment of random thoughts. Let me know which ones you would like me to develop further! Some organizations/artists have a catch-22 situation in terms…
I feel the arts are a bit dis-eased. Budget cuts, shrinking audiences, and other gloom and doom that hits the news regularly are casting a murky illness over what we could be doing to better the situation. I have good news and bad news. Which would you like first? The bad news? The bad news…
#Auddev chat 2/14, Noon ET – Loving Your Donors On Thursday we had an hour long chat with fundraising coach, Marc A. Pitman, on how we can show our appreciation for our donors and supporters. Please do click on the link above for new ideas and thought provoking conversation! Have a super weekend! -Shoshana
What do fiscal cliffs and landfills have to do with audience development for the arts? Quite a lot actually. Allow me to explain. The priorities in America and possibly the world are all mixed up these days. When countries are being run by greed for power and money, what is really important in life is…
ADS Founder — Shoshana Fanizza
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