There is always a silver lining, even if it needs a microscope to see it. I know it has been a challenge for many arts organizations and artists during this time, yet there are some positives. If we can continue these positives into the future, with or without a virus, this would be a great…
I tend to receive many emails with the hope of me writing something on my blog about their service, new book, etc. Most of the time the hopeful content has nothing to do with audience development. Normally I just junk mail most of them. Today, I could not ignore what was in my email box.…
Happy Friday! This will be a quick one. I have been avoiding setting up an account with the NY Times, which is how they are starting their audience development process of moving the free viewers to paid patrons. After not being able to access several articles, I had to give in. I signed up for…
I finally can share something that I was personally a part of. I am one of seven main people on the Development Committee for the Longmont Performing Arts Initiative. Maybe you have heard through my posts on social media, we embarked on raising $75,000 in 75 days in order to fund half of the feasibility…
What do you think works better? A. An advertisement you strategically placed. B. A tip from a friend to buy a certain product. Who do you think is more likely to give you money? A. Someone you don’t know very well. B. A friend or family member. What story is more memorable? A. A television…
I am currently working on a development campaign for one of my clients. I was sent a spreadsheet for potential sponsors, and I noticed that information was only half filled out. I believe they may have become a little stuck in finding the right contact to connect with, and it looks like nothing else went…
I don’t often post on a Saturday, but when I do…I usually have a hodge podge of thoughts craving to get out onto the page. This Saturday, I woke up, checked my email, and I found my way to a KGNU show called “A Public Affair” hosted by The Community Foundation (Boulder County) on the…
Today we have a special guest on the ADS Podcast, fundraising expert,…
In continuing the conversation about the fund raising side of audience development, as mentioned, it was Colorado Gives Day this past Tuesday. There were a total of 2,889 organizations. For the Arts & Culture category, there were 445 organizations/fund raisers. For my county alone, 1,534 organizations with 256 categorized as Arts & Culture. Building relationships is…
ADS Founder — Shoshana Fanizza
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