Valentine’s Day is upon us once again. What is the best way for you as an artist or organization to celebrate? By showing the love for your people! Even if you simply send a Valentine their way, it is showing that you are thinking of and appreciating them. I have decided to get in on…
One of my Facebook groups is commenting on this article The End of Twitter in The New Yorker. I am not sure it is the “end,” however, Twitter is making some changes that could significantly decrease their user base even more. We have already seen the demise of conversations on Twitter. Twitter decided to install…
I woke up early in the morning thinking about the conference I just attended. At first I thought I was in the hotel room, which proves my brain is still there at the conference, and the other attendees probably feel the same way. The day after always gives us a chance to bask in the…
Usually during and after a conference my brain gets all tingly, and then it lights up with new ideas and inspirations. Today, for some reason, it is happening before the conference. Perhaps I had too much coffee this morning. A likely assessment, yet my thoughts are fairly targeted towards what we might be discussing at…
We have for a long time discussed the big elephant in the room called elitism. The other day I saw another commercial for a pharmaceautical for COPD (chronic obstructive pulmonary disease). Here is an example of these commercials: I put two and two together. The elephant in the room, elitism, is choking the living breath…
Hardly a day goes by without a Taylor Swift reference these days. I am not a fan of her music, yet I am finding myself a big fan of how she connects with her audiences. This will be, probably, my one and only post about Taylor Swift. She might do something huge in terms of…
I am in between book editing at the moment. My first book should be coming out by the end of this month! I will keep you posted. In the meantime, I had a weekend to simply think: I came across yet another theatre website that barely has photos and videos (only links), the type was…
If you are marketing, marketing, marketing on Twitter, and that is all you are doing, you are not using Twitter correctly. Here are five suggestions to add interest to your Twitter feed for a happier and more loyal audience: Retweet interesting content that is relevant. Don’t just retweet someone’s “testimonial,” comment back to the person in the…
#30DayArts! I have been thinking about doing a 30 Day challenge again, starting today, May 1. It would be fun if more people would join me. For the next 30 days, I will be looking for arts marketing and audience development that inspires. I mainly keep my eye out most of the time, but this…
Please welcome to the ADS Podcast, Drew McManus! Drew is one of…
ADS Founder — Shoshana Fanizza
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