I have written a few posts about connecting the dots. If you missed these posts, simply put, it is a matter of creating programs based on relevancy of what is already happening in our world. You connect yourself to something bigger that is already making an impact or is currently popular. Today, I was thinking…
Composer, Jeffrey Nytch stopped by the ADS Podcast to discuss how he…
I’ve been thinking about the desire to be inspired. I too am looking for inspiration these days. In terms of the arts, we are slowly getting to a point where being inspired and inspiring for others is becoming important again. We mention in our marketing jargon how our next events will inspire, but sometimes we…
For those that know me, you already know what a figure skating nut I am. Back in the day, I was considering either going the figure skating route or the music route. I chose music, but the love of figure skating stayed with me. I’m an avid fan now, and I am eating up the…
I recently have been coming across different definitions of “audience development” and wanted to share them with you. The main reason I am sharing is to show you how audience development includes: audience building; building relationships; community, collaboration, connection and caring; engagement, participation and audience involvement; increasing ticket sales, subscribers, members, donors, volunteers and sponsors;…
I have read all the “Classical Music, Dead or Alive?” articles. There was a lively debate last week about it. Actually, this debate has been going on for many years according to this article from the New Yorker: The Fat Lady is Still Singing… As I mentioned in the past, the arts have traditions of…
I enjoy the CBS line-up of comedies on Thursday night, and on this particular Thursday, I was inspired by two of the storylines. If you are a Big Bang Theory fan, you would have laughed at Sheldon attempting to build his own comic book convention after the group failed to get tickets in time to…
Back in 2008, I mentioned in passing that we can learn a great deal from churches. I wanted to reiterate this thought and elaborate. Churches have audience development in mind right away. Here is my personal story about joining a congregation in the Chicago area: 1. I was feeling the desire to become…
Today I had a conversation with Clay Mabbitt of Sold Out Run. …
I have been thinking about how the universe works. Yes, I do read some “out there” books from time to time, but you have to admit, there is much to learn from these types of books. There is advice worth noting and using in order to build your audiences too. So here are my top…
ADS Founder — Shoshana Fanizza
Tip Jar
Purchase Our Books!
