• Audience Development Specialists
  • Home
  • About
    • FAQ
    • Our People
    • Clients
    • Press
    • Testimonials
  • Blog
  • Contact

It adds up for audience building

Posted On July 7, 2014 By Shoshana

I had a quick Twitter conversation that led me to posting about how small efforts will add up.  I was asked how an indie artist can connect with people more personally due to time constraints.  I answered him, by emailing 3 people per day.  He responded back that this was doable and he would be… 

Read More→

Guest Post: Wake up call for audience development in the UK?

Posted On June 26, 2014 By Shoshana

On June 20th, my audience development colleague, Roger Tomlinson,  created a summation post regarding the current political stances for the funding of the arts in the UK.  Arts funding in the UK is being challenged by politicians with the argument that the arts are currently not accessible enough to everyone. Roger also makes the case… 

Read More→

Thought after the whirlwind of conferences – take action!

Posted On June 23, 2014 By Shoshana

Over the past few weekends, we have had 5 conferences related to the arts: AFTA, Chorus America, Dance USA, TCG, and Opera America. All of these conferences did talk about audience development with extra thoughts focusing on civic impact, how to engage an audience, how to diversify and be more inclusive, and how to connect… 

Read More→

Stats and idea candy from #DSD14 for us #arts folks!

Posted On June 20, 2014 By Shoshana

I enjoy being a fly on the Twitter wall to take part in conferences around the world. I was following the #DSD14 (Digital Summit Denver) hashtag, and I found some good tweets that were relevant for the arts. I created a storify slide show for you. Enjoy, and have a great weekend! For my email… 

Read More→

Campy or smart for audience building?

Posted On June 18, 2014 By Shoshana

I found an article about a camp for non-profit professionals to focus on a few non-profit concepts during the summer.  I thought this to be a great idea!  Here is why! We could use more adult summer learning experiences.  While the kids may be off on their own summer adventure, adults may want to “play”… 

Read More→

Go to them

Posted On June 16, 2014 By Shoshana

I woke up this morning with a thought about audience development.  This is not uncommon, but today’s thought is shareable. Why do we keep insisting that the audiences come to us?  And, because of this mentality, many of us are in artscentric circles with no real communication and relationships with people outside of the arts… 

Read More→

Are we culture or are we entertainment?

Posted On June 12, 2014 By Shoshana

Culture Track 2014 was presented at the Disney Hall recently.  What was interesting about this article was the feedback from the attendees: Museum of Contemporary Art (MOCA) director Philippe Vergne took issue with the use of the word “culture,” and quoted the artist Carl Andre: “Art is what we do. Culture is what is done… 

Read More→

Feedback for Tip of the Week Club?

Posted On June 5, 2014 By Shoshana

As you know, I am one of the experimenters among us. I attempt different services and programs (in addition to my main services) to find out what works and what doesn’t in regard to audience development education. My latest experiment for 2014 is the Tip of the Week Club. After 5 months, it is still… 

Read More→

What matters to them…

Posted On May 31, 2014 By Shoshana

I normally do not post over the weekends, but after my last discussion from Thursday’s post, a thought popped into my mind in a new way. When I was a kid, my family was the upper, lower, middle class family. We had enough for the basics, yet at some moments, we did not have money… 

Read More→

Go out and party!

Posted On May 28, 2014 By Shoshana

I wanted to post a quick one before I have to run around today.  Last night, I ended up going to two gatherings.  The first was a goodbye party for a friend who is moving back to England.  The second was a Meetup group for bloggers, my first so I could meet new people and… 

Read More→

ADS Founder — Shoshana Fanizza

Search the blog:

Archives

Testimonials

Richard Turbiak

“Shoshana understands the principles of audience development and can communicate the concepts in a very accessible way. She partners well with clients helping them convert theory into everyday practice. She's a generous collaborator and sounding board and a good resource for new creative ways to develop those relationships that successfully build audiences.” —Richard Turbiak

Tip Jar

Find this valuable?

  • Donation amount
  • This field is for validation purposes and should be left unchanged.

Blogs We Love:

Purchase Our Books!

The How of Audience Development for the Arts — ebook

Categories:

Advocacy ARTicles Arts Audience Development Fundraising fund raising Idea Database Management Marketing News Podcast Social Media Technology Volunteer Management

Latest Blogs

It’s about the people!
Random Audience Development Thoughts, vol. 6
What can Simone Biles teach arts nonprofits about mental health?
How to heal the arts
Audience Development Specialists
Copyright © 2025 All Rights Reserved
Member of Americans for the Arts