Gracie Gold at Skate America I have taken some time off, dear reader, for a trip to Chicago in order to attend Skate America with my family. This was a special birthday present for my mom so she could attend with her two daughters. My sister splurged on the VIP package, which sounded spectacular…
I am carving out some time this week to do reading for the good of myself and for business. To be honest, I am thinking about my next steps and projects – the planning for 2015. One of the books I am reading is “Becoming Enlightened” – translations of the Dalai Lama’s teachings. One of the main teachings…
Again, I am inspired by an article this morning – from the BBC Culture page: Does pop belong to the past? The article ends with: Rock, pop, classical – music is music, and the future is right here. I recall seeing a few articles and performances to showcase what the arts will be like in…
The Wallace Foundation’s current audience development initiative is floating around the arts world these days. They will be providing funding for supporting an additional “up to 25 performing and visual arts organizations to the tune of $40 million over a six-year period.” The NPQ did a write-up recently: Infographic: Nine Effective Practices for Building Audiences for…
Did you know? Maybe you didn’t know. October is National Arts and Humanities Month! What can you do to contribute? The Americans for the Arts has a list of ideas for you: How will you celebrate this October? I like the #ShowYourArt Instagram campaign they have set up since anyone can participate. This brings me to…
In order to build audiences, you need the time to plan and get the work done. Last minute efforts will only attribute to the following: Oh, I just saw that an event is happening today. I wanted to go, but I already have plans. The event is two days away? I already have plans. The…
Customer Service for Building Audiences! Jim McCarthy (@goldstarjim), CEO of Goldstar has been writing blog posts for their new blog resource Selling Out. I was intrigued by a recent posting called The Easy Math of Good Service and agree with him that stellar customer service is more cost effective for audience building than the high…
I knew I would get myself into trouble by reading a You’ve Cott Mail email before breakfast. I opened: What some of the best younger minds in the arts have to say about broken models, Barry’s Blog, 9/14/14. I read the entries. All of these entries are pointing to the same concepts, but none of them…
And, I am not talking about dynamic in the sense of technology. I do recommend trying to use some of the latest technology to make a website more engaging, but there are simple ways you can make your website more dynamic. It always confuses me when I see a website of an artist or arts organization…
I found myself in an unusual position. After submitting press releases since 1998, and always achieving at least 2-3 stories, I heard the sound of the crickets. I have been extremely fortunate up to this date. I am promoting a quality show, with a well received artist, so I know this was not the…
ADS Founder — Shoshana Fanizza
Tip Jar
Purchase Our Books!
