After many years of scanning news items for arts stories, today I had that jaded feeling again. There wasn’t anything really new and exciting. I have mentioned before that one of the main reasons people attend the arts is to experience and discover something new. Are we providing this for our audiences? The younger generations…
I am a big fan of CBS Sunday Morning. Last Sunday, Filling movie theatre seats with gimmicks, was one of the featured stories of the day. As many of us know, tickets sales for movie theaters are down. We can blame the expensive ticket pricing, the addition of Netflix and other on demand services, the…
It’s been a while since I did a random post. I have so many thoughts on my mind, it is time to share. You want volunteers, right? I had an experience where I went to an organization to let them know I was interested in volunteering. They told me to follow up online and…
I had lunch with a past client. I remember him telling me that after my work with his organization a few years ago, his audiences were blooming! I was very excited to hear these results. However, I was updated with the news that the current structure in the organization has abandoned those plans, and now…
There have been many times where I have wanted to get more information about an event, and the link takes me to the main website. I then have to search for the event. Sometimes I find it right away. Sometimes I end up clicking on “upcoming” and then have to search in a list, click…
As an arts researcher, and in particular a researcher that looks at the data to find the solutions for audience building, I have to admit I have been a little challenged. Three new reports from the National Endowment for the Arts came out this past week that is taking the arts marketing internet by storm: A Decade…
I had a quick thought I wanted to share with you. Twitter inspires me and gets my brain going! Almost every time I am on Twitter and viewing other people’s tweets about the world, about their passions, about their moments in their lives, I usually end up with a brain that is brainstorming new ideas.…
#mylifeonarts I have been debating whether or not to write this post. I was thinking, perhaps an organic approach would be best. The reason I made the decision to write about this project is for the plain and simple fact of inviting you to be a part of this too. A thought popped into my…
I had a conversation with a local colleague yesterday. One of the topics we talked about is the sameness in the arts that was happening and is happening. Let me explain. A while back, I conducted research on orchestra websites. I found that after looking at hundreds of sites, maybe 1 in 8 (or 1…
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