I was having a conversation with my step-daughter, Anya, and I enjoyed hearing what she had to say. She is a 16-year-old artist in her own right. She plays guitar, likes to create art, and has been in many a school theater production. She likes the arts! Hearing what she had to say about why her…
On June 20th, my audience development colleague, Roger Tomlinson, created a summation post regarding the current political stances for the funding of the arts in the UK. Arts funding in the UK is being challenged by politicians with the argument that the arts are currently not accessible enough to everyone. Roger also makes the case…
Over the past few weekends, we have had 5 conferences related to the arts: AFTA, Chorus America, Dance USA, TCG, and Opera America. All of these conferences did talk about audience development with extra thoughts focusing on civic impact, how to engage an audience, how to diversify and be more inclusive, and how to connect…
I enjoy being a fly on the Twitter wall to take part in conferences around the world. I was following the #DSD14 (Digital Summit Denver) hashtag, and I found some good tweets that were relevant for the arts. I created a storify slide show for you. Enjoy, and have a great weekend! For my email…
I found an article about a camp for non-profit professionals to focus on a few non-profit concepts during the summer. I thought this to be a great idea! Here is why! We could use more adult summer learning experiences. While the kids may be off on their own summer adventure, adults may want to “play”…
As mentioned, I wanted to give you a list of ways you can reconnect with people. Evaluate what you are doing to attempt to build an audience and the items that are not working, kick to the curb and adopt some of these approaches instead: Follow up with ticket buyers before the show and offer…
Tomorrow I will get to part two of how to connect again to build your audiences. I have not forgotten. Life has a way of taking you on a different path when something current catches your attention. Today I was sifting through articles as I do Monday through Friday, and the thought that there is…
Oh boy! I read a blog post this morning that I agreed with for the most part except for a main section. Trevor O’Donnell, via his Marketing the Arts to Death Blog, chimed in on his thoughts regarding why the San Diego Opera is seeing troubled times and his advice for returning to a better path:…
I have been on several grant panels, have been keeping an eye on the news, and have been witnessing more arts closures. I see what is happening. Old school arts management is not working anymore. What do I mean by “old school?” The ’80s came along and everything was all about advertising. In the ’90s,…
The Arts and Humanities Are Alive and Well — Just Watch the Millennials – an article that I found this morning by Christine Henseler. The arts and humanities might be going through a rough patch, but if you ask the Millennials they can tell you that disciplines such as classical music, visual art and fiction…
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