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The changing face of classical music for arts audience development

Posted On January 11, 2013 By Shoshana

Inspired by the article, The changing face of opera, posted in the Oxford University Press’ blog by Meghann Wilhoite, I give you my first mini-podcast for 2013. [soundcloud url=”http://api.soundcloud.com/tracks/74535641″ params=”” width=” 100%” height=”166″ iframe=”true” /] Have a great weekend! Cheers to happy and loyal audiences, Shoshana Shoshana Fanizza Audience Development Specialists https://www.buildmyaudience.com “Never treat your… 

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The Knights Who Say Niche for arts audience development

Posted On January 8, 2013 By Shoshana

niche noun 1. an ornamental recess in a wall or the like, usually semicircular in plan and arched, as for a statue or other decorative object. 2. a place or position suitable or appropriate for a person or thing: to find one’s niche in the business world. 3. a distinct segment of a market. 4.… 

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Happy New Year for arts audience development

Posted On January 3, 2013 By Shoshana

This is a quick post to ring in the new year.  I am busily working on plans for 2013, and I hope to have some announcements by the end of next week.  I can mention that I am working on: Quarterly Webinars Monthly #Auddev chats Podcast Projects Video Sessions and Slidecasts More audience development books… 

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Night pondering of the many personalities of Twitter for audience development

Posted On December 21, 2012 By Shoshana

I was looking at the profiles of some new followers, and I realize there are some concrete personalities I am seeing.  Here are a few to get you thinking: The Chatty Cathy or the Rampant Reply Robert: This Twitter personality is all about the conversation only.  You look at their stream and you see a… 

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Are you participating? Arts Audience Development

Posted On December 20, 2012 By Shoshana

I have a quick thought today.  Are you participating in the arts as an audience member?  Yes, you might be the artist or the behind the scenes administrator, so you are participating in the arts.  However, I feel one of the reasons the audience is getting less and less is because some of us are… 

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Guest Post: Are artists involved in your audience development planning? They should be.

Posted On December 12, 2012 By Shoshana

I have a guest blog post today for you.  I met Samantha at the 2012 National Arts Marketing Project Conference, and we had a good time talking about audience development and arts shenanigans in general.  I recently came across her current blog post and thought it would be fantastic to cross post it here.  Are… 

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Top 5 FUNdraising campaign tips for audience development for the arts

Posted On November 27, 2012 By Shoshana

As reiterated at NAMPC, putting fun back into your audience development and marketing is important.  It is also a great way to run a fundraising campaign.  Is it simply a coincidence that “fun” is a big part of the word “fundraising?”  I often have wondered about this. Since it is the time for the majority… 

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Takeaways from the #NAMPC Conference

Posted On November 13, 2012 By Shoshana

I wanted to start out by giving you the link to my Storify – My #NAMPC experience via Twitter.  I ended up winning the Most Tweets Award, and I received this fun t-shirt!  I also won by connecting with more people on Twitter and getting to meet some of these people during the conference.  It… 

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Audience Development for the Arts Songs!

Posted On October 12, 2012 By Shoshana

It’s Friday!  Yesterday as you know, we had an #auddev chat.  During the chat, one of our chatters, Becky Peters a.k.a. @bpeters99 tweeted a song title that stuck in my head: Love the One You’re With by Crosby, Stills and Nash.  Of course this was in reference to loving your current audience. [youtube http://www.youtube.com/watch?v=_5IVuN1N6-Y] It… 

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#Auddev chat, Thursday, October 11 at Noon ET on Twitter for arts audience development

Posted On October 8, 2012 By Shoshana

I wanted to make sure you were all invited to the #auddev chat we will be having this Thursday: Audiences’ Preferred Connections Co-host Cindy Marie Jenkins, L.A.’s own Storyteller/Outreach Nerd, and I will be conducting a chat about audiences and how they prefer to connect with us. So dig up your latest surveys and let’s… 

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ADS Founder — Shoshana Fanizza

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“Thanks so much Shoshana. Thank you for all that you’ve done for the Theater Project – your work with us paid off tremendously, and we really are grateful. We feel like we grew a lot last year, and have a solid platform to grow even more in the coming years – that is extremely important for us as we look toward our 50th anniversary (and beyond!).” —Jim Adolf, Board President of The Theater Project (Brunswick, ME)

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