I am very excited to tell you that our 2013 event calendar is now bursting with new opportunities to learn about and discuss audience development methods and ideas. Here is what we have planned for this year: A monthly #auddev chat on twitter with a different co-host and topic each time. These are free and…
Today I recognize how balance is an important undertaking. If you feel off balance, it doesn’t feel very good. Balancing budgets are necessary for grants. Balance is crucial for dance. I could go on and on. What I am thinking about right now is the balance between artist and audience development (arts marketing in general).…
The latest and greatest idea is the use of algorithms (check out You’ve Cott Mail’s line-up) to produce suggestions for our audiences based on what they have already purchased. Amazon and Netflix formats are being worked on underground to become the next big thing for arts websites. At first I was excited about the possibilities. …
I love when I come across an article that gets my brain moving in an interesting direction! Today, I came across the article: The Anachronism of the Top 100 in Classical Music by Jura Margulis – Concert pianist, recording artist, academic professor His essay discusses the call for the new, but how we have failed…
Excuses, excuses. We may want to accomplish something, however, as humans, we also tend to make excuses. We want to grow as individuals and artists, to better our art and organizations, yet we ourselves build road blocks to our success. Silly humans! So, I wanted to talk about two of the biggest excuses for why…
I have been thinking a great deal about focus. In a conversation, I mentioned that what you focus on is what will come to life. I also expressed how many non-profit executives are scattered when it comes to what is on their plate. In my humble opinion, I feel that a majority of organizations and…
I have a dream today too. I have a dream that the arts will learn to be more inclusive and welcoming. I have a dream that we as artists will bring passion and quality to all our art, productions and events. I have a dream that we will engage with our audiences and partner with…
Quick post today. I am seeing how some people are interested in another artist’s or arts organization’s audience development idea, but they are not quite sure what to do with this idea. The first step is to acknowledge whether or not the idea truly resonates with you. Does the idea resonate with you? Are you…
Inspired by the article, The changing face of opera, posted in the Oxford University Press’ blog by Meghann Wilhoite, I give you my first mini-podcast for 2013. [soundcloud url=”http://api.soundcloud.com/tracks/74535641″ params=”” width=” 100%” height=”166″ iframe=”true” /] Have a great weekend! Cheers to happy and loyal audiences, Shoshana Shoshana Fanizza Audience Development Specialists https://www.buildmyaudience.com “Never treat your…
New YouTube Gallery for arts audience development You think we take ourselves too seriously? Arts having fun (and being funny)! Enjoy! -Shoshana
ADS Founder — Shoshana Fanizza
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