Peter Alexander holds a Ph.D. in musicology and is the classical music critic and reporter at Boulder Weekly and his own blog sharpsandflatirons.com. He stopped by the ADS Podcast to talk about how we can do a better job of working with the media. What do they require from us? How can we make it easier for them to write a story? What do they want to write about?

Also mentioned in this episode is Jeffrey Nytch’s book The Entrepreneurial Muse: Inspiring Your Career in Classical Music.

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